We use our own and third-party cookies to personalize content and to analyze web traffic.

Cookie Policy

This Yupe Cookie Policy (“Cookie Policy”) is additional to Terms of Service (“Terms”) and among from is applicable to people who use our services. Therefore, any obligations provided hereunder are additional to those provided under the Terms or other related guidelines, policies, terms and law and in no manner can be interpreted as exclusionary.


This Cookie Policy constitute a legally binding agreement ("Agreement") between you and Yupe (as defined below) governing your access to and use of the Yupe website, including any subdomains thereof, and any other websites through which Yupe makes its services available (collectively, "Site"), our mobile, tablet and other smart device applications, and application program interfaces (collectively, "Application") and all associated services (collectively, "Yupe Services"). The Site, Application and Yupe Services together are hereinafter collectively referred to as the “Yupe Platform”.


When this Cookie Policy mention “Yupe,” “we,” “us,” or “our,” it refers to the Yupe company you are contracting with.

For the purposes of these Cookie Policy, except as otherwise expressly provided, this Cookie Policy is to be interpreted in line with the Terms.


People who use our services accept and acknowledge that to the extent that it is applicable, Terms, Guest Terms and other related terms and conditions, guidelines, policies and related applicable law shall apply to themselves.


The words commencing with an initial but not defined herein shall have the meaning ascribed to them under the Terms of Service.


1.     Introduction


Yupe utilizes cookies and similar technologies to help protect, maintain, provide and improve the Yupe Platform. This Cookie Policy explains how and why we use these and the choices that you have about cookies.




A cookie is a small piece of data sent to your browser by site you visit such as your phone or your computer. Cookies helps our website to remember information about your visit. Cookie could allow us to recognize your browser or store your preferences like your language preference and other settings. Cookies can also help us provide a customized experience and enable us to detect certain kinds of fraud.


Cookies utilized on Yupe Platform consist of two types, being “session cookies” and “persistent cookies” respectively.


While session cookies expire when you close your browser, persistent cookies will remain on your device after you close your browser. Persistent cookies are also capable of being used again when you access the Yupe Platform later.

In addition to that, there are “first party cookies” which are served by the entity operating the domain through which the cookie is served. Our cookies are therefore called as “first party cookies”. In the event that we allow others to service cookies through Yupe Platform, these cookies are called “third party cookies”.


All these technologies are together referred to in this Cookie Policy as “cookies”.


In many cases you can determine your cookie preferences and other data collection technologies used by adjusting the settings on your browser.


Since each browser has its unique specialties, we advise you to learn about their cookie preferences and other privacy settings. Please be reminded that, you removing or rejecting cookies or clear local storage shall most certainly affect the features, availability, and functionality of Yupe Platform.



2.     Why Yupe Uses These Technologies?     


Yupe uses cookies for various purposes such as listed below:


1.     To enable your access to the Yupe Platform and its Payment Services.

2.     To comprehend how you navigate through the website while you interact with the Yupe Platform in order to improve the Yupe Platform.

3.      To show you content which may take your attention, including serving you the most suitable advertisements such as on the Yupe Platform, emails and on third party websites.

4.     To enable, facilitate and streamline the functioning of Yupe Platform while you access to it.

5.     To monitor and analyze the performance, operation, and effectiveness of Yupe Platform and ads.

6.     To determine and prevent fraud and to maintain a secure environment.

7.      To provide analytics, research, product development, and regulatory compliance for our own customer support services.

8.      To make sure the enforceability of the legal agreements that govern the use of the Yupe Platform.


Types of Cookies We Use


Flash Cookies


A Flash cookie, also known as Local Shared Object, is a small data file placed on a computer by using “The Adobe Flash Player” which is an application that helps rapid development of dynamic content, such as video clips and animation.


This type of cookie is utilized to personalize and improve your online experience and to deliver content for Flash players.


We may use Flash cookies for security purposes as well. Flash cookies may help us to gather certain website metrics and to help remember settings and preferences.


As Flash cookies are managed differently, you should visit Adobe’s website for doing so.


Prior to disabling Flash cookies or other similar technologies, you should note that you will not have access to certain content and product features (e.g. your device will not remember the listing that you viewed during a previous visit).


Pixel Tags and Web Beacons


“Pixel Tags” and “W eb Beacons” are small graphic images and tiny blocks of code provided on website pages, in our emails, or ads that allow us to determine whether you performed a specific action. At the times when you access to Yupe Platform, or when you view an email, the pixel tags and web beacons transmit information concerning your behaviors. By this feature, Pixel Tags and Web Beacons aid us to measure response to our communications and enhance our web pages and promotions.


Server Logs and Other Technologies

We collect many different types of information from server logs and other technologies. Such information includes the device you use to access our website, your operating system type, browser type, domain, and other system settings, as well as the language your system uses and the country and time zone where your device is located.


Please keep in mind that our server logs record the IP address of the device you use to connect to the Internet as well. At this point, in case you do not have detailed information regarding what an IP address is, we may summarize it as a unique identifier that devices require to identify and communicate with each other on the Internet. IP Addresses can be changed similar to addresses in a town or city. 


Yupe may also collect information regarding the websites you were visiting before you came to our website and the website you visit after you leave our site. These tools help us enhance user experience and deliver Yupe Services.


Device Information


We may utilize device information to identify and authenticate our users. For instance, we may use your IP address, browser information, or other data provided by your browser or device to identify the device being used to access Yupe Platform.


We may also use these techniques for associating you with different devices that you may use to access our website including for fraud-protection purposes and to show you to better target advertising on Yupe Platform.


Third Parties


We may also allow certain business partners to place these technologies on the Yupe Platform.


These partners use these technologies to:


(1)     Market and advertise Yupe services to you on the Yupe Platform and third party websites,

(2)     Help us analyze how you use the Yupe Platform, such as by noting the third party services from which you arrived,

(3)     Help us detect or prevent fraud or conduct risk assessments, or

(4)      Collect information about your activities on the Yupe Platform, other sites, and/or the ads you have clicked on. For example, to help us better understand how people use the Yupe Platform, we work with a number of analytics partners, including Google Analytics. To prevent Google Analytics from using your information for analytics, you may install the Google Analytics Opt-Out Browser by clicking here .


Third parties may also use such tracking technologies to show you ads that they believe that interesting for you and also measure the effectiveness of their ads both on the Yupe Platform and on other websites and online services.


Targeting and advertising cookies may include Google, and other advertising networks and services that we may use.


To opt out of Google Analytics from displaying advertising or to customize Google network ads displayed to you, you can visit the Google Ads Settings page.


Since Advertising Technology is integrated into Yupe Platform you may still receive advertising content even though you change your preferences and opt-out the tailored advertisement. Changing the preference will only modify the advertising content as it will not be customized to your personal interests anymore.


Also, we do not have any control on these opt-out links and Yupe Platform is not responsible for the availability or accuracy of these mechanisms.


Third Party Social Plugins


The Yupe Platform may use social plugins provided and operated by third parties so you may send to the third party the information that you are viewing on a certain part of the Yupe Platform.  However, if you are not logged into your account with the third party, the third party may not know your identity. Third party may be able to link information or actions about your interactions on Yupe Platform only if you are logged in to your account on online platform of these third party. 


Please read the third party’s privacy policies to learn more about its data practices.


Your Choices


Though most browsers automatically accept cookies, you can change decline cookies from your browser’s settings. Certain mobile devices may allow you to control cookies through their settings functions.


Please kindly note that some parts of the Yupe Platform may not work as intended or may not work at all in case you decline cookies.